Senior Manager - Guest Experience Design

Apply now »

Date: 13 Mar 2025

Location: Riyadh, Al Riyadh, SA

Company: theredsead

Job Purpose

The Senior Manager of Experience Design will lead the creative vision, strategy, and delivery of multiple experiences, while maximizing growth of the subsidiary brands.
The Senior Manager will understand the needs of each project’s partners their guests and customers, and translate those needs into clear, actionable, creative strategies.
The role requires the definition of the conceptual direction of experiences, through to proof of concept, execution and growth strategies whilst collaborating across disciplines to ensure the delivery of compelling experiences.
The Senior Manager will be a visible leader in the creation of an inspirational culture, one that is built around the celebration of creativity, user-centricity, accessibility, and diversity.

Job Highlights:

The position is focused on maximizing the experience offering for guests, visitors, and partners of Red Sea Global portfolio projects. Understanding the commercial and operational implications of final experience menu offering and ensuring each is unique and dedicated to the property or project positioning.
Ensuring that the experiences offered showcase the destination(s) and the Group level commitment to people and planet.
Supporting the brands of Akun, Galaxea, WAMA and the events company on the growth and evolution of experiences, program and destination campaigns.
Working with hotel partners to ensure experience menu has been tailored for their guests and can evolve as the destination(s) grow and expand.

Understand Destination Experience Capability

Including research/ fact finding, benchmarking on offerings in similar locations/markets and understanding the unique positioning of hotel brands and what they offer in their other locations and markets.
Understanding the experiences that have 1) already been established by the three experience brands and 2) where they can be elevated further
Identifying global experiential trends and adapting the experience menu where required
The position will work to produce multiple offerings/price points/ tailor made experiences.

Hotel Liaison for Experiences

The position will work closely with the hotel brands and the on-site/in-property teams to identify which experiences may be offered on an exclusive basis per hotel and represent their brand identity.
Identifying experiences that are exclusive to the hotel due to brand fit or to location of hotel
Acting as a key point of contact, at Group level, with the hotels on all elements related to experiences
Identifying which experiences should remain available to all hotels
Working with the Asset Management team to develop commercials with hotels to secure exclusivity and operational overheads.

Operational Considerations

Establishing a project pathway for the experiences offering
Identifying what experiences can and should run all year round versus seasonal adapting/enhancing or improving experience menu after each quarter based on guest feedback and staff feedback.
Identifying experiences rollout for year 1 – year 3

Cross Collaboration

Working with the Events team to plan and establish any annual experience offerings – for example sporting events, art events, adventure events, festivals.
Working with the Events and Strategic partnerships team to design and facilitate special VIP groups and provide innovate and wow factor experiential offerings
Including FAM trips, press groups/ travel industry groups
Strategic partnership groups
Supporting the destination marketing team on showcasing the destination offering and evolution of experiences.
Identify and developing required collateral for an experience menu – content capture and creation, shoot photography and description that can be used across multi-media.

Financial

Identifying what production elements are required to fulfil and specific and/or unique elements that any ‘white labelled’ experiences may require and provide budget.
Providing a sales pipeline of expected revenue from enhanced experiences
Weekly monitoring experience booking patterns and analyzing commercials throughout launch phase/ and adapting experience offering/staffing/hotel agreements accordingly to maximize on profitability.

Other Role Requirements:

Calculating the cancellation policy for the activity/ weather (including hotel feedback)
Working on maximizing the accessibility of the experiences offered.
Support the operation team on the guest journey mapping for these experiences
Establishing and selling a vision and a strong point of view during the new business process as well as throughout partner engagements
Building strong relationships with clients through honesty and transparency
Using data, best practices, and intuition to create compelling strategies
Identifying opportunity areas and driving change and improvements within the RSSE subsidiary brands.
Driving an inclusive and respectful environment internally and in client and partner interactions.

Policies, Systems, Processes, Procedures, Standards and Reports

Follow all relevant functional policies, processes, standard operating procedures, and instructions to ensure that work is carried out in a controlled and consistent manner.
Assist in the preparation of accurate and timely functional MIS statements and reports to meet corporate and functional requirements, policies, and standards.

Safety, Quality & Environment

Apply safety, quality and environmental management policies, procedures, and controls to ensure employee safety, legislative compliance, delivery of high-quality products/service and a responsible environmental attitude.

Continuous Improvement

Contribute to the identification of opportunities for continuous improvement of department’s systems, processes and practices considering ‘international best practice’, improvement of business processes, cost reduction and productivity improvement.

Solid communication, collaboration and creative skills required. IT skills across Microsoft and other design programs.

Apply now »